It is the first year that Digiday has combined its European Media and Marketing & Advertising award programmes to recognize the companies, campaigns and technologies modernizing European media and marketing.
The judging panel selected winners that clearly demonstrated how they seized challenges and created opportunities within innovation, creativity and consumer value to drive overall success throughout the last 12 months.
Joanna Trippett, UK Managing Director, said: “Our core principle is around combining disciplines; pioneering tech/marketing to help brands stay ahead. Our focus is primarily on solving clients problems – building a culture that breeds good work, innovates and pushes the boundaries of what came before; so it’s a huge honor to be recognzized as best in class in Europe for this by Digiday.
“At the end of the day, while technology powers everything we do; we’re still a people business. We are steadfast about ensuring employees feel part of something, want to do the best work of their careers – and have the tools to do that. That’s why we carve out time for creative experimentation and a significant budget for R&D in order to push our people and clients forward faster.”
At the beginning of 2023, faced with one of the worst economies in the world, DEPT® UK set out to bring together our four local businesses under the same brand, merging crafts, cultures, and clients.
Under a new leadership team, our overarching goals were to grow the UK business, future-proof the services (and value) we provide for clients, and accelerate DE&I to boost employee retention.
