Global digital agency DEPT® is the official communication partner of the Germany-based Farm-Food-Climate Challenge, an initiative of ProjectTogether. DEPT®, a certified B Corporation, is supporting the organisation on a pro-bono basis, creating and developing its visual identity and website.
ProjectTogether is a non-profit, social enterprise that empowers next-generation talent to bring innovative ideas to life. The organisation focuses on developing concrete future solutions that make an effective difference in areas of tension between society, business and politics. More than 500 volunteer coaches and 400 experts from ProjectTogether are involved in the development and implementation of these future solutions. The Farm-Food-Climate Challenge is one of the company’s many initiatives dedicated to positive farming and the nutrition of tomorrow. It bundles and promotes innovative solutions along the entire value chain in the agricultural and food sector.
The aim of the cooperation between DEPT® and ProjectTogether is to increase awareness and understanding of the Farm-Food-Climate Challenge. To this end, DEPT® has developed a brand book for the organisation encompassing all of the elements required to build an impactful brand, including the formulation of the purpose and the core messages of the company, the brand tonality, and the redesign of the logo, copy and imagery. DEPT® has also relaunched the Farm-Food-Climate Challenge impact microsite, to help demonstrate the positive impacts the initiative is delivering. Further joint projects, such as the development of further content and branding measures, are already in the pipeline.
Quotes from the cooperation
“Working with DEPT® has helped us tremendously in sharpening our brand positioning and developing a suitable look and feel for the Farm-Food-Climate Challenge,” says Giulia Hauck, Strategic Program Lead at ProjectTogether. “The exchange was always full of energy and characterised by great ideas and creativity. We are very much looking forward to further cooperation and exciting joint projects in the future.”
Oliver Brügmann, Managing Director Germany at Dept: “ProjectTogether is a great organisation with many innovative initiatives that are important for our society, the environment and the economy. For me as well as for DEPT®, it is a matter of the heart to promote social and sustainable issues and to actively help shape the change to a more sustainable future. We particularly enjoyed supporting the ProjectTogether team in their development and supporting the Farm-Food-Climate Challenge as a communication partner. We are very much looking forward to implementing further projects with ProjectTogether that generate a tangible and valuable outcome for our planet.”
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