Amazon Marketing Cloud

The future of advertising is here. Amazon Marketing Cloud is the missing piece to the data puzzle that will revolutionise your retail media strategy on Amazon and beyond.

Elevate your advertising game

Your customers are dynamic. They use multiple devices to browse multiple platforms and move from one need to the next in a matter of microseconds.

We construct robust retail media strategies that keep up with their multitasking, and keep us one step ahead. The goal is to successfully meet them with exactly what they need at every point along their journey. This requires a combination of comprehensive data, effective strategies, and the Amazon and advertising expertise to carry them out.

With Amazon Marketing Cloud (AMC), our marketplaces team at DEPT® helps you accomplish just that. With the right information and resources, we help you understand how AMC works and how to implement it to maximise your media investment.

Insights into action

AMC can be used to gather information about the overall reach, frequency and impact of campaigns across the entire funnel.

From journey analysis and performance analyses to audience insights, media mix and customer attribution, AMC offers a wealth of data-driven insights that can translate into effective strategies.

We help you to adapt your strategy with optimally-allocated budgets to meet your target customer at the right place and time to lead to a purchase.

Our team of AMC experts have advanced knowledge of the tool and its implementation, and know exactly how to use it to revolutionise your retail media strategy.

It takes a team

AMC is undoubtedly complex, which is why we offer a team approach to help you harness the power of this revolutionary technology.

Our team of Amazon experts, bolstered by technical, advertising and strategic input, work with your business stakeholders and hands-on AMC users to create a cohesive team that meets your individual objectives.

Curious about AMC but at a loss for where to start? You’re not alone. Let’s chat about how we can help you conquer AMC and unlock the full potential of your campaigns and take your advertising to new heights.