B2B Commerce Roundtable for Manufacturers

The manufacturing industry has transformed in recent years. Unsteady market conditions, supply chain chaos and restricted in-person selling forced companies to pursue new revenue streams and ways to connect with customers.

As a result, the B2B customer has evolved and now seeks a fast, personalised and always available digital shopping experience – leading e-commerce to shoot up manufacturing firms’ priority lists. And it’s here to stay. The global B2B e-commerce market is valued at a huge $14.9 trillion, more than five times the size of the B2C market, 62% of B2B customers would rather reorder products online and 60% find remote sales as effective as traditional sales.

But 94% of UK manufacturers believe the industry is falling behind the US due to a lack of digital investment, with 56% of businesses losing sales as a result.

So, why aren’t all manufacturers leveraging the (huge) B2B e-commerce opportunity?

This roundtable event is for senior manufacturing leaders who want to explore why and how to take action. Moderated by DEPT®’s Jonathan Whiteside, Global SVP, Technology & Engineering, and Optimizely’s Gavin Masters, Senior Solution Architect, we will share industry insights, bust the myths and outline priority focus areas for implementing and accelerating B2B commerce solutions into 2023.

DISCUSSION POINTS

01 How to overcome the complex product or purchasing processes in B2B commerce
02 The rising digital expectations of the B2B buyer and the shift to hybrid selling
03 How to maximise B2B commerce to streamline operations and increase revenue The roundtable has limited spaces.

If you’d like to attend, please register your interest below and we will contact you to confirm your place.