As the global search advertising market continues to grow, the landscape of search marketing is undergoing significant changes. While Google has long been the dominant player in search, the emergence of new trends and technologies is reshaping the way we discover and interact with information. By staying ahead of these trends and adapting to the evolving search ecosystem, brands can maintain a successful online presence and drive exponential growth.

DEPT® invites you to explore our latest whitepaper and uncover the transformative trends shaping the future of search marketing:

– How AI is powering next-generation search and how it can be leveraged to optimise SEO strategies, automate tasks, improve user experience, and provide more targeted and relevant ad messaging.

– Why social media platforms like TikTok and Instagram are Gen Z’s preferred methods for search and discovery.

– The importance of retail media networks and online marketplaces like Amazon, Walmart, and Target and how they are transforming product discovery.