DEPT®/TRAVEL
With the power of 4,000+ marketing and technology specialists across the globe, DEPT®/TRAVEL creates pioneering solutions that help travel brands grow sales, increase loyalty, and ensure retention.
Travel is special
Travel is all about exploring new places, connecting with others, and making memories. But there’s a challenge: the very soul of travel is threatened by its commoditisation. Each unique destination runs the risk of being reduced to just another item in the marketplace. From airlines and hotels to online booking platforms, every travel brand faces pressure to stand out and deliver an exceptional experience.
At DEPT®/TRAVEL, we want to improve this. With the power of 4,000+ marketing and technology specialists across the globe, we create pioneering solutions that help travel brands stay ahead.
Imagine a journey that’s smarter & seamless
Travellers are overwhelmed by the many websites, apps, advertisements, and channels they must navigate to find, consider, book, and enjoy a trip. And businesses only get to know a piece of a traveler’s plan and struggle to stand out. The key is consistency: customers want a seamless and logical experience across both digital and in-person touchpoints for every stage of travel.
At DEPT®/TRAVEL, our experts across more than 30 countries see how global travel is evolving. We understand that every traveler and every journey is different. From those who use social media, influencers, and content creators to decide what and where to book, to those who want reliability and flexibility and rely on personal recommendations. Everyone, whether going on a beach holiday or a business trip, wants their journey to be a great experience from search to booking and beyond.
Our mission is to help travel brands deliver unbeatable experiences—no matter where their customers are on their journey—so that re-booking becomes a no-brainer.
Our expertise
Our travel-focused marketing and technology specialists are here to help you create simple, meaningful, and personalised experiences that immerse customers in the joy of travelling.
ALL SERVICES
Standout media strategies
We make sure travel providers are noticed in the noisy world of media. By using our creative powers, the right media mix, creative automation, and data & AI skills, we ensure your brand is more than just another option online.
Seamless travel technologies
We ensure seamless user journeys and stand-out digital experiences by teaming up with the best technology platforms to build and improve websites and apps that are tailored, localised, and personalised for every user.
OptimiSEd booking solutions
We create smooth, logical booking experiences, powered by the best tech platforms, fuelled by data and AI, and with UX and design that makes booking simple. By making every booking personal, we can help to grow your sales, and build loyalty and retention.
PersonaliSEd journeys at scale
To personalise at scale, you’ve got to know your customer. With DEPT®’s data-fuelled creative content, we strategise around your user’s journey, test, iterate, and automate. We believe in blending personalisation with creative at scale.
IMMERSIVE EXPERIENCES
We bring travel brands and destinations to life with one-of-a-kind immersive experiences that inspire, engage, and delight users with 3D worlds, powered by cutting-edge technologies.
Expedia
Custom data platforms to scale paid search
Audley Travel
Elevating the customer experience with Marketing Cloud Personalisation
SkyTeam
Changing travel perspectives around the world
The Hoxton
UX/UI for a multi-location hotel brand
Aruba.com
Boosting tourism with an award-winning organic search strategy
Sunweb
A one-way trip toward digital maturity
ITA Group
Building an automated group travel app
Our clients
We work with many of the world’s most iconic and trusted travel brands to help them continuously innovate and deliver memorable, immersive customer experiences.
Trainline
A rallying cry to use railways
Gleneagles
Redesigning a website from bounce to bookings
Schiphol Airport
Leveraging influencers to speed up airport security lines
MySwitzerland
Falling in love with Switzerland digitally
Transavia
A new visual identity for Transavia
Edelweiss
Take off to the cloud: website migration to Adobe Experience Manager
A holistic approach to travel
The customer journey in the travel industry is unlike any other. From booking to baggage claim to basking on the beach, we take a holistic approach to ensure every customer’s trip is an experience worth daydreaming about. Our expertise across the travel industry encapsulates the categories that interact with travellers most:
- Airlines seek competitive fares and best-of-class booking and service journeys. We build robust, future-ready technical solutions and frictionless experiences.
- Hotels strive for excellent service and memorable experiences. We help hotels to craft memorable experiences across the full customer lifecycle with inspiring creative campaigns and slick booking platforms.
- Car rentals need to navigate the integration of digital bookings with real-world challenges. We streamline the complexity for car rental firms by integrating requirements, such as insurance and damage policies, into the digital booking process.
- Online travel agencies bridge travellers with destinations. We design and build standout interfaces for travel agencies to link travellers with their dream destinations
- Real-time travel services require smart advertising to connect local services with travellers. We use our data and AI skills to help brands be heard in-the-moment amidst the noise of fragmented touchpoints and a competitive landscape.
- Destinations aim to attract travellers with innovative marketing. We help cities and countries attract travellers with captivating digital experiences that showcase the uniqueness of their culture.
- Travel gear retailers use the concept of travel to sell complementary offerings, like swimwear, and luggage. We leverage our integrated campaign experience to deliver personalised messaging at exactly the right time.
At DEPT®, we’re not just about making travel possible; we’re about making it simple & meaningful. We strive to reclaim the soul of every journey, ensuring travellers don’t just reach their destinations but immerse in unforgettable experiences.
Drop us a line
Ready to take your travel technology and marketing to the next level? Get in touch today to discuss how DEPT® can help you achieve your goals.
