DEPT® is heading to eCommerce Expo
We’re excited to be heading to the UK’s biggest eCommerce event, the ultimate destination for all B2C and B2B brands that sell online. Join us for two days of insight and inspiration, covering everything from customer acquisition to creating engaging experiences.
DEPT® is heading to eCommerce Expo
We can’t wait to be at the eCommerce Expo with our partner Shopify, exploring all the latest trends and innovations in the online shopping space.
You also won’t want to miss us on stage on day two with our client Diageo, talking all about how we helped them build scalable multi-brand, multi-market eCommerce experiences that drive results. All the details are below…
🗓️Thursday 19 September
⏱️ 10:55-11:20 AM
📍UX-Driven Customer Acquisition Theatre
Diageo: building scalable multi-brand, multi-market experiences that drive results
With only 17% of alcohol buyers purchasing online in 2023, Diageo came to DEPT® with a challenge: how could it get more customers to buy its products online?
But Diageo boasts more than 200 brands sold in nearly 180 countries, each with a unique audience with unique preferences, so tailored eCommerce experiences would be essential to driving engagement, and ultimately, sales.
In this session, Diageo and DEPT® will share why and how they efficiently designed and built user-centric, end-to-end Shopiify eCommerce experiences for vastly different audiences across multiple markets to turn browsers into buyers.
This is a don’t miss session for marketers, eCommerce strategists and digital leaders who want (or need) to:
- Implement or accelerate enterprise eCommerce solutions
- Understand the next wave of eCommerce evolution
- Gain tangible takeaways to improve user-centricity of eCommerce experiences
Meet the team
Derek brady
Creative Director
MARk wright
VP of Experience and Engineering
ross irwin
Strategic Alliances Manager
Helping global brands create seamless shopping experiences
Buyer behaviours are continually shifting. In a world where everything is shoppable, tech stacks stifle innovation, and personalisation needs to be a reality, brands need to be smarter and faster to stay ahead.
DEPT® works with brands across all industries to create flawless shopping experiences that fuel their business growth. Together, we create holistic customer journeys and world-class experiences, fueled by robust marketing strategies that embrace new behaviours, technology and data. We offer integrated capabilities across technology, creative, media, AI and data, retail media, marketplaces, social, and emerging tech.
With over 20 years of experience across consumer packaged goods, fashion and lifestyle, retail, automotive, and B2B, we can help you grow your business and deliver a modern commerce journey.
We’d love to connect at eCommerce Expo to learn more about your tech and marketing challenges and share our experience.
Let’s chat