In the era of TikTok, YouTube, and CTV, audiences aren’t just split across channels; they’re split across platforms and devices.

Dive into DEPT®’s latest longread to learn how to tackle one of the most significant changes in the ever-evolving media industry. Capturing audiences as they’ve become increasingly fractured is key to staying ahead of the competition between traditional and new media.

In this report, we explore the pressures media brands face and how they can gain market share by shifting their strategic focus from broad reach to deeper, more meaningful engagement.

Download your copy to learn:

• How the algorithmically-driven world of today’s media affects brands
• How to tap into the value of niche communities
• How to create a platform that caters to a widespread constellation of audiences
• How to leverage in-person experiences to deepen audience engagement

Ready to step into the media industry’s latest chapter? Fill out the form, and your copy will be in your inbox shortly.