DEPT® x Google – GMP: How to Maximize your GMP Investments in a Privacy-safe World
As the digital landscape evolves, so do the tools that drive the success of any business. With the Google Marketing Platform (GMP) taking the front and center advertising stage, DEPT® proudly presents an unmissable event for the decision makers of today’s privacy-driven digital world who are eager to learn how to get the most out of GMP.
Unfortunately, a registration is no longer possible.
You will have the opportunity to receive actionable insights from the joint force of our in-house experts and Google specialists. If you are wondering how your company can use DV360, CM360, SA360, and GA4 to get as much as possible out of your advertising and analytics efforts in an increasingly privacy-concerned environment, this is the place to be.
Find out more about the products and services, and uncover the full potential of GMP at the Google Hamburg office:
🗓️ March 14th, 2024
⏰ 1:00 pm – 4:30 pm
🔗 incl. Snacks, Drinks & Networking
📍 Google Hamburg Office, ABC-Straße 19, 20354 Hamburg, Germany
The number of participants is limited – register quickly and secure your spot! Please make sure that no more than 2 people sign up from your organization.
Please note: The event will be held in English.
Meet the speakers
The Program
Time
01:20 pm – 01:25 pm
Speakers
Amir Hermon, DEPT®
Wioletta Katharina Schlosek, DEPT®
Keynote
Opening & Overview of the agenda
Time
01:25 pm – 01:50 pm
Speakers
Tobias Kräft, DEPT®
Keynote
Close the gap on your Data
Time
01:50 pm – 02:15 pm
Speakers
Annekatrin Molenaar, DEPT®
Keynote
Making the most out of SA360: a case study
Time
02:15 pm – 02:35 pm
Speakers
/
Keynote
Break
Time
02:35 pm – 03:00 pm
Speakers
Daniël Landman, DEPT®
Keynote
Custom Bidding, a Dialogue on Value
Time
03:00 pm – 03:25 pm
Speakers
Christian Pähler, Google
Keynote
Using AI in Display & Video 360 to deliver durable performance
Time
03:25 pm – 03:45 pm
Speakers
/
Keynote
Q&A Session
Time
03:45 pm – 03:50 pm
Speakers
Amir Hermon, DEPT®
Wioletta Katharina Schlosek, DEPT®
Keynote
Wrap-up / Closing
Time
03:50 pm – 04:30 pm
Speakers
/
Keynote
Drinks & Snacks