With an increase of 32% in seven years, there now are 3.09 billion active video gamers worldwide. Top that off with the growing influence that Web3 has on gaming and the possibilities are up for grabs. Merit Circle noticed these opportunities and wasted no time. DEPT® worked alongside Merit Circle to develop a Web3 gaming platform that boosts gamers’ experiences.
Three key takeaways
- A pleasant Web3 onboarding & gaming experience Just-in-time learning and a strong community make the platform user-friendly, shifting the focus back to what it’s all about: playing games.
- Engagement through a gaming-first platform Immersive experiences, guides, and community help make sure that gamers stay engaged at each part of their gaming journey.
- A strong, loyal community through gamification Typical gaming elements, like leveling up and earning rewards make the platform feel like a game and strengthen social competition.
A pleasant Web3 onboarding & gaming experience
Web3 gaming is known but unexplored by most gamers worldwide. This comes as no surprise, because the current Web3 onboarding experiences have not been pleasant (to say the least).
Historically, there have been difficulties with wallets, trouble obtaining the right in-game tokens, and volatile pricing on NFTs. .That’s why the Merit Circle Web3 gaming platform developed by DEPT® features user-friendly onboarding to Web3 and its relatively unknown functionalities. With just-in-time learning, we guide the user through the platform, explaining new concepts on-the-go.
Altogether, the platform shifts the focus from a difficult and unpleasant familiarisation with Web3, to what it’s all about: gaming.
Engagement through a gaming-first platform
The ability to leave the physical realm for just a moment is what gamers crave. The visual-heavy design of the platform emphasises this feeling: it transports users inside a game while exploring. To help gamers decide what to play, we give them a sneak peek through pieces of insight and gameplay. Moreover, guides and community help improve each gamer’s performance. By listening to the gamers’ needs and leveraging Web3’s possibilities, Merit Circle and DEPT® created a platform that lives and breathes gaming.
A strong, loyal community through gamification
After attracting, activating and engaging gamers, you want to retain them. To achieve this, DEPT® blended gamification into the platform.
For example, participation earns you experience points (XP) which levels you up. Leveling up is part of the social component, creating competition between gamers and making them feel like part of the community. It also comes with early access, NFT drops and other rewards. These gamification elements result in a strong and loyal community.
It takes a unique approach to build a platform at the crossroads of gaming and Web3. Something we’re very happy to have found in a partner like DEPT®.
Thale Sonnemans, COO at Merit Circle
Kingmaker of the industry through a strong partnership
DEPT® guides Merit Circle in forming a dedicated team to sustain the platform and improve as the industry evolves. Possible future additions are team play, leaderboards, automated tournaments, and the development of a two sided platform that will increasingly connect gamers and game developers.
Merit Circle aims to raise the industry standard by developing a platform that covers everything a gamer could need. They are expected to be a kingmaker in the new land of Web3 gaming.
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Strategist
Jochem van Rossem
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